Specific Needs-based Product and Service Solutions Generate Revenue
I remain intrigued by the way that some businesses still place their own perception of target customer needs over actual (researched/ validated) target customer needs. This practice is equivalent to throwing a dart at a dart board blindfolded, and more often than not will result in a high level of wastage in terms of materials and labour most particularly. If your business has this mindset, I strongly suggest that you review the sensibility of continuing to take this “production-driven” approach…